KEY VISUALS
PACKAGING
OUTDOOR
SMRT INSTALLATIONS
SMRT IN TRAIN
TVC
LIVERY DESIGN
F1 Singapore Grand Prix, holds a special place in my creative career. Not because it's one of the sexiest brands in motorsport. Nor is it because I am a huge fan. It's the partnership with the talented marketing team for a glorious 8 years of reinventing the brand which later became an icon of Singapore.